Platform

Everything the rollout needs, in one system of record.

Profiles, rules, kits, fulfillment documents, tracking, and validation live together, so every campaign is planned, costed, and checked in one place instead of scattered across spreadsheets and inboxes.

Foundation

Universal, malleable profiling

Unlimited custom traits per location, organized by region and district, with a global and per-tenant attribute dictionary. Your data model, not a fixed template.

  • Define any trait your category cares about, registers, drive-thru lanes and dimensions, shelving height, bilingual market, square footage, fixtures
  • Organize the network by region and district for how you actually plan
  • A shared attribute dictionary keeps every trait consistent across the fleet
The engine

Visual rule engine

Drag-and-drop conditions, safe formulas, and quantity breaks turn traits into allocations. Four-phase evaluation resolves eligibility, quantity, variant, and overrides, and you can test any rule and read the full trace before you commit.

  • Map traits to assets and quantities with no code
  • Four phases: eligibility, quantity, variant, and override
  • Test a rule and read a full evaluation trace, location by location
See the network

Coverage map

See the whole network geographically, what's profiled, what's targeted, and where a campaign actually reaches.

  • A live geographic view of the entire footprint
  • Spot gaps in profiling and targeting before a campaign ships
  • Understand real reach, location by location
Plan the campaign

Campaigns, channels & calendar

Build each campaign in a guided wizard with marketing channels and budgets, then see the whole program on a marketing calendar by set and take-down date.

  • A guided campaign wizard with marketing channels and budgets
  • A marketing calendar timeline by set and take-down date
  • AI can draft a campaign from a plain-language description
Execution

Kits & distribution

Per-location kits generated straight from the plan, each with its costs and a clear status lifecycle from Pending through Verified.

  • Exact per-location kits generated straight from the plan
  • Costs attached to every kit
  • Status lifecycle: Pending, In Production, Shipped, Delivered, Verified
Fulfillment

Fulfillment documents

Qualified Campaign generates the paperwork the floor and the warehouse need: packing slips and waybills as PDFs, scan-ready QR labels per kit for receiving, and a bill of materials with pack-out instructions. Direct order push to your ERP, WMS, print MIS, or fulfillment system is on the roadmap.

  • Packing slips and waybills generated as PDFs
  • Scan-ready QR labels per kit for receiving
  • Kit bill-of-materials and pack-out instructions
Closed loop

Shipment tracking

Record a carrier, tracking number, and status on every kit, entered manually or imported by CSV, with a closed-loop status history per store. Automatic carrier sync activates once carrier API credentials are configured.

  • Carrier, tracking number, and status per kit
  • Enter manually or import in bulk by CSV
  • A closed-loop status history for every kit
Stock-aware

Inventory-aware allocation

Track on-hand stock per warehouse with reorder points and low-stock flags, then allocate from stock and produce only the shortfall.

  • On-hand stock per warehouse, with reorder points and low-stock flags
  • Allocate from stock, produce only what is short
  • Low-stock flags surface shortfalls before they bite
Proof on the floor

Compliance & shelf proof

Run per-kit compliance checks, attach shelf-verification photos, and pull a compliance report, so you can see what actually landed, not just what shipped.

  • Per-kit compliance checks with a compliance report
  • Shelf-verification photos from the field
  • Returns and disposal tracked on the same record
Close the loop

Validation & variance

Compare the rule-driven plan to actuals from distribution imports, catch the gaps and tighten every future run.

  • Compare the rule-driven plan against actuals from distribution imports
  • Catch the gaps between what was planned and what shipped
  • Tighten every future run with the variance you find
Hard dollars

Budget & ROI

See planned cost against budget, plus the estimated hard-dollar savings versus a flat, one-size-fits-all allocation. The budget conversation happens up front, with numbers.

  • Planned cost measured against the campaign budget
  • Estimated savings versus shipping every store the same kit
  • Costed before it ships, so nothing is a surprise later
Measure

Analytics & reporting

A campaign summary, monthly trends, and year-over-year comparison roll up into an executive summary, alongside a sustainability report that estimates material and CO2 avoided through precision.

  • Campaign summary, monthly trends, and year-over-year comparison
  • An executive summary for the people who sign off
  • A sustainability report: estimated material and CO2 avoided
Review & sign-off

Proofing & approvals

Version artwork proofs with approve and reject, route sign-off through multi-step approval chains, and let proactive alerts flag budget overruns, low stock, and stuck kits.

  • Versioned artwork proofs with approve and reject
  • Multi-step approval chains for sign-off
  • Proactive alerts for budget overruns, low stock, and stuck kits
Open platform

API, webhooks & multi-tenant

Run many brands or business units side by side with roles and invitations, and connect the rest of your stack through a public API with keys and rate limits, outbound webhooks, and automated data feeds.

  • Multi-tenant workspaces with roles and user invitations
  • Public API with keys and rate limits, plus outbound webhooks
  • Automated data feeds, and audit logs with CSV export
More in the platform

The rest of the system, in one place.

Beyond the headline capabilities, Qualified Campaign carries the working parts of a real rollout: field capture, replenishment, integrations, and the housekeeping that keeps it all trustworthy.

Mobile field surveys

Capture traits in the field on mobile, and the survey updates the location profile.

Planogram & POG input

Bring planogram and POG data in so rules can key off shelf and fixture data, not just store traits.

AI assistance

Generate a campaign, generate assets and products, or get allocation rules suggested from past campaigns.

Reorder management

Raise a follow-on order against a campaign, location, or kit and track it from request through received.

Returns & disposal

Track returns and disposal against the campaign and kit, keeping the whole lifecycle on one record.

Automated data feeds

Token-authenticated push with a run history keeps location and planogram data fresh.

Audit & notifications

Audit logs with CSV export, email templates, and daily digest notifications.

Object storage

Built-in object storage for assets and documents, with optional external storage as a provider.

See the full shipped list

Ready to map your network?

Bring a slice of your store data and a campaign in mind, we'll show you profiles, rules, and exact per-location quantities on your own footprint.

Request a demo